The Marketing Plan and Marketing List Success

December 5, 2009 by Tim · Leave a Comment
Filed under: Marketing Plans 

Kick The Competition in the Ass..ets in 2010!

The success of your marketing and list campaigns will be outlined in your 2010 marketing plans.

A good plan includes the following parts: defining your competitive uniqueness and how you will capture marketing share from laying out the steps required to get there, figuring out the resources you’ll need, and setting a timetable.

If accomplishing a particular thing is worthwhile to you, it deserves a plan.
What’s YOUR plan for the next step in your marketing department for 2010?

Not having one – or not writing your goals and objectives in measurable and accountable terms becomes vague and worthless since this becomes your blue print to success.

Not stating measurable terms:

- is a ticket to misery now and lack of accomplishment later.

Now that you’ve thought about what’s meaningful to your marketing department and created a plan for your next step, now what?

Look at placing priorities for 2010.

List them in priority from 1 to 6.

Do the first job listed and stay with it until it’s completed.

If, at the end of the month, there is still time to get to job #2 and job #3,
do as time allows.
The next week continue to do the very same thing.
Then have all your subordinates do it.

People who have tried lots of productivity techniques will tell you that this is one of the most successful techniques they have ever tried.

You will find that the more you plan your next day and try to get just those things done. The more successful your day will be with small baby steps.

Once you get into the habit, you start to realize how many days you used to have when you wouldn’t get 3 to 5 important/significant/meaningful things done during a day.

The process of thinking through what needs to be done and prioritizing it is one of the most important things you can do.

It takes hard mental work which is why 90% of the people in the world make their living by working on someone else’s plan.

Planning and prioritizing are the entrepreneur’s must-have skills.

Let 2010 be the year that you dominate the competition with more customers, greater frequency of purchases, and a larger dollar amount of customer purchase with your marketing plan in hand.

Learn more about Marketing Plan Pro. Palo Alto and Marketing Plan Pro Software is one of the few American, award winning developers left and they offer free sample downloads and a 90 day money back guarantee.

Write A Marketing Plan

November 18, 2009 by Tim · Leave a Comment
Filed under: Marketing Plans 

Anyone that has been successful at growing their business will tell you that you must have a written plan to succeed and grow. The annual marketing plan will help you to establish goals, set objectives and define your position and Unique Selling Proposition.

The written marketing plan will set goals, objectives and direct marketing strategy for capturing marketing share from your competition.

* Define why your customers should buy from you and not your competition?
* Survey staff and ask them why they think is unique about your business and why customers buy from you.
* Research your competitors and discover their weakness and strength and adjust position your USP for their obvious flaws
* Survey a random sample of 100 of your past or present customers and ask why they most like about you, ask them to describe your strongest benefits.

Your marketing plan is something you can take to the bank in more ways than one. With 2010 quickly approaching now is the time to write your annual marketing plan with marketing staff.

Marketing List Broker can help you with strategic strategy for gaining marketing share from competition without spending more money on advertising.Palo Alto and Marketing Plan Pro Software is one of the few American, award winning developers left and they offer free sample downloads and a 90 day money back guarantee. I used their 6.1 version for over 5 years and loved it because it’s fast, easy and saved many of my past clients and employers a lot of money.

What’s great is Marketing Plan pro, version 11.0 is light years ahead of the older version that I used because it allows you to develop a sustainable marketing advantage and helps you identify and:

  • Define your ideal customer by analyzing your core customers
  • Helps you to articulate your marketing message without copy writers
  • Get started in 30 minutes or less
  • It will help you through the critical analysis stages
  • Increase productivity and cut your marketing planning in half
  • Allow the software to do the hard work for you guaranteed

What’s great about Marketing Plan Pro is that it is recommended by all of the experts like Forbes, Business Week and Entrepreneur magazine to name a few see reviews…Free sample downloads and Video demonstrations….

Break into the top 10% of marketers next year with an articulated and sustainable unique advantage over your competition.

For free consultation or email at timglittle@charter.net

Write A Marketing Plan