Free Dynamic Marketing Plan

September 11, 2015 by · 2 Comments
Filed under: Marketing Plans 

I’m offering a Free Dynamic Marketing Plan for 2016 for any small business in need of a lead generation promotion audit

What I do and what my website does is I work with business owners, people like yourself helping them to maximize their marketing success.

Most of my clients are small and medium sized companies with sales I work in a unique marketing approach.

My expertise is in list acquisition and lead generation locating the best lists that match your most profitable and best customers.

I generate leads through targeted lists and direct mail marketing with inside sales reps calling after the information has been received to develop warm leads for your sales people can close the sale.

What makes me different than we I try to find the decision maker and we send information and do a follow-up call several times.

Are you looking to increase sales right now? the reason I was trying to check in with you is I wanted to share an intriguing idea that could dramatically increase sales in your business 20 to 50% in a three to six month time-frame.

Give me a call toll free and I will offer you a Free Dynamic Marketing Plan for allowing me to survey your company. After you complete a 4 page survey and the opportunity to offer my services as a lead generation specialist.

See my background information at Tim Little – Marketing List Broker

Marketing Plan 2011 Samples

March 29, 2011 by · Leave a Comment
Filed under: Marketing Plans 

A marketing plan helps you establish a timeline for meeting goals, objectives and a game plan for seamless execution.

Preparing a marketing plan forces you to assess what’s going on in your marketplace and how it affects your business. It also provides a benchmark for later measurement. Often, simply embarking on the process of preparing a marketing plan guides you in developing a successful marketing strategy.

Develop the habit on sketching out marketing plans for accomplishing tasks to save time money in bench marking milestones for marketing deadlines and customer cash flow. The degree of success enjoyed by many can be directly attributed to the amount of written life planning they undertake. Create the road map first and follow it. Simple, but very effective. Marketing Plan Pro review

Set goals.

Write them down and keep them in front of you. Know what you’re striving for. Record your goals in your day planner and refer to them often. Set a realistic timeline for the accomplishment of each goal.

Marketing plan contains information about your company and its products, marketing objectives and strategies, as well as how you will measure the success of your marketing activities.

It describes all the marketing activities you will perform during a specified time period (usually one year). you will also include any background information and research results you used to select those marketing activities. Finally, you will document the costs associated with your planned marketing activities as well as the measurements you will use to determine success. See samples here

Break down goals and objectives into basic tasks. It doesn’t matter how large or how small the goal. Any goal may seem like a far-away dream until you break it down into tiny action steps that can be taken immediately. Refining a goal down to it’s most basic task gives you something you can do to today that will move you towards it. If you fail to do this, your goals will only remain distant dreams.

Direct Marketing Solution

Break into the top 10% of marketers next year with an articulated and sustainable unique advantage over your competition. Free Marketing Plan samples.

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Postcard Marketing Secrets

February 21, 2011 by · 1 Comment
Filed under: Marketing Plans 

So here are 5 secrets to improve your direct mail postcard response rates:

Start with the big idea.

A good offer will motivate people to respond. A solid promise of value will motivate people to respond. Sometimes the ugliest postcards create the largest response.

Testing will give you the exact answer so before you worry about the wording or the design of your direct mail postcard, focus on the big idea. What’s the whole point behind your direct mail postcards? What’s the offer, incentive or idea that’s going to make people say, “Wow, I definitely want to learn more about that!”

Postcards are essential and should be included in your 2011 marketing plan

Be sure to include 1800Postcards.com in your printing quote since you will be getting experience, quality and convenience. When it comes to providing outstanding digital quality!Be sure to include 1800Postcards.com in your printing quote since you will be getting experience, quality and convenience. When it comes to providing outstanding digital quality!

Invest in your mailing list.

Now that you have a big idea for your direct mail postcards, you’ll need to match it to the right group of people. In reality, you should already have a profile in mind of your ideal customers — that’s Good Business 101. But you’ll need a direct mail list that matches your ideal audience profile as closely as possible.

Don’t skimp on this step. An in-house list of qualified prospects is usually the best way to go. If you don’t have one, call in the experts. Use a professional data company like InfoUSA, or a highly regarded list broker to assist you.

Focus on postcard headline.

Direct mail postcards have only a brief moment to capture the reader’s attention. I refer to this as the “golden glimpse” — that moment when your postcard comes out of the mailbox and either engages them or loses them. A strong direct mail headline goes along way in helping you survive the golden glimpse. So rewrite your headline as many times as needed until it is (A) easy to read at first glance, (B) interesting in some way, and (C) suggestive of the value to come.

Choose the right postcard image.

Obviously, direct mail postcards have limited space. So in most cases, you should only have one dominant image on the non-address side of the postcard. Don’t choose an image just because you think it’s neat or pretty. Your postcard’s image will support the headline mentioned above, and vice verse. Together, they must identify and engage the audience. So choose an image for your Direct mail postcards that is (A) eye-catching, (B) relevant to your headline and message, and (C) relevant to the reader in some way.

Limit the postcard’s scope.

We’ve already mentioned the limited space of a direct mail postcard. Because of this, it’s wise to limit the scope of your message to one major product or idea. Make it your direct mail copywriting mantra: “One idea per postcard!”

By limiting each direct mail postcard to one product (or service, or idea, or topic), you can develop it in a way that is more likely to generate a response. You could explain the primary benefits, offer a testimonial or two, include some product photos, and make a strong offer. But you can’t do all that while covering several topics, not on a direct mail postcard anyway. Save the multi-topic sales pitch for your brochures and website.

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2011 Sample Marketing Plan

December 6, 2010 by · Leave a Comment
Filed under: Marketing Plans 

Want to get a head up on your competition this year develop and effective Unique Selling Proposition and build it into your 2011 Marketing Plan.

Take a little time to plan out your marketing now because you don’t have a lot of time left

What can you do this week to add one more tool to your marketing toolbox? Better yet, what can you do today?

Think of some new search engine strategies get involved in the new Facebook advertising pay-per-click

Get your postcard campaign designed and ready to mail? Check out some of the samples at 1800Postcards.com

How about calling 10 leads and getting appointments lined up?

These are just a few things that can be completed in a few hours at most that you can do to get the ball rolling NOW instead of waiting until January to move forward with marketing your business. The following links includes some free samples of marketing plans that you can use in 2011 Free Marketing Plan samples.

First, many businesses have budgets they need to spend before the end of the year or they won’t get that money next year.

Breaking Into The top 10%

Let 2011 be the year that you dominate the competition with more customers, greater frequency of purchases, and a larger dollar amount of customer purchase with your marketing plan in hand.

Learn more about Marketing Plan Pro. Palo Alto and Marketing Plan Pro Software is one of the few American, award winning developers left and they offer free sample downloads and a 90 day money back guarantee.

I used their 6.1 version for over 5 years and loved it because it’s fast, easy, and saved many of my past clients and employers a lot of money. What’s great is Marketing Plan pro, version 11.0 is light years ahead of the older version that I used because it allows you to develop a sustainable marketing advantage and helps you identify and:

The goal is to start the new habit now BEFORE the end of the year. By just adding one new marketing tool to your business now, you are getting a head start and can do that much more come January.

While you’re competition is sitting back and sipping eggnog, you’ll be running circles around them and getting that head start to make the new year the best year ever!

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The Marketing Plan and Marketing List Success

December 5, 2009 by · Leave a Comment
Filed under: Marketing Plans 

Kick The Competition in the Ass..ets in 2010!

The success of your marketing and list campaigns will be outlined in your 2010 marketing plans.

A good plan includes the following parts: defining your competitive uniqueness and how you will capture marketing share from laying out the steps required to get there, figuring out the resources you’ll need, and setting a timetable.

If accomplishing a particular thing is worthwhile to you, it deserves a plan.
What’s YOUR plan for the next step in your marketing department for 2010?

Not having one – or not writing your goals and objectives in measurable and accountable terms becomes vague and worthless since this becomes your blue print to success.

Not stating measurable terms:

– is a ticket to misery now and lack of accomplishment later.

Now that you’ve thought about what’s meaningful to your marketing department and created a plan for your next step, now what?

Look at placing priorities for 2010.

List them in priority from 1 to 6.

Do the first job listed and stay with it until it’s completed.

If, at the end of the month, there is still time to get to job #2 and job #3,
do as time allows.
The next week continue to do the very same thing.
Then have all your subordinates do it.

People who have tried lots of productivity techniques will tell you that this is one of the most successful techniques they have ever tried.

You will find that the more you plan your next day and try to get just those things done. The more successful your day will be with small baby steps.

Once you get into the habit, you start to realize how many days you used to have when you wouldn’t get 3 to 5 important/significant/meaningful things done during a day.

The process of thinking through what needs to be done and prioritizing it is one of the most important things you can do.

It takes hard mental work which is why 90% of the people in the world make their living by working on someone else’s plan.

Planning and prioritizing are the entrepreneur’s must-have skills.

Let 2010 be the year that you dominate the competition with more customers, greater frequency of purchases, and a larger dollar amount of customer purchase with your marketing plan in hand.

Learn more about Marketing Plan Pro. Palo Alto and Marketing Plan Pro Software is one of the few American, award winning developers left and they offer free sample downloads and a 90 day money back guarantee.

Write A Marketing Plan

November 18, 2009 by · Leave a Comment
Filed under: Marketing Plans 

Anyone that has been successful at growing their business will tell you that you must have a written plan to succeed and grow. The annual marketing plan will help you to establish goals, set objectives and define your position and Unique Selling Proposition.

The written marketing plan will set goals, objectives and direct marketing strategy for capturing marketing share from your competition.

* Define why your customers should buy from you and not your competition?
* Survey staff and ask them why they think is unique about your business and why customers buy from you.
* Research your competitors and discover their weakness and strength and adjust position your USP for their obvious flaws
* Survey a random sample of 100 of your past or present customers and ask why they most like about you, ask them to describe your strongest benefits.

Your marketing plan is something you can take to the bank in more ways than one. With 2010 quickly approaching now is the time to write your annual marketing plan with marketing staff.

Marketing List Broker can help you with strategic strategy for gaining marketing share from competition without spending more money on advertising.Palo Alto and Marketing Plan Pro Software is one of the few American, award winning developers left and they offer free sample downloads and a 90 day money back guarantee. I used their 6.1 version for over 5 years and loved it because it’s fast, easy and saved many of my past clients and employers a lot of money.

What’s great is Marketing Plan pro, version 11.0 is light years ahead of the older version that I used because it allows you to develop a sustainable marketing advantage and helps you identify and:

  • Define your ideal customer by analyzing your core customers
  • Helps you to articulate your marketing message without copy writers
  • Get started in 30 minutes or less
  • It will help you through the critical analysis stages
  • Increase productivity and cut your marketing planning in half
  • Allow the software to do the hard work for you guaranteed

What’s great about Marketing Plan Pro is that it is recommended by all of the experts like Forbes, Business Week and Entrepreneur magazine to name a few see reviews…Free sample downloads and Video demonstrations….

Break into the top 10% of marketers next year with an articulated and sustainable unique advantage over your competition.

For free consultation or email at timglittle@charter.net