Local Mobile Marketing

May 17, 2011 by
Filed under: Marketing Strategy 

Trying to Understand the Local Mobile Market?

It is a fact that 80% of your local business comes from people who live or work five miles from your location.

Many other forms of advertising are decreasing in response including telephone directory advertising – since no one uses anymore everyone is accessing from their smart phones or home or office Internet.
Newspapers – circulation is declining since most people under 50 get their news from the Internet

Print ads The high cost for printing and long turn around time and low response.

E-mail list – lower response, high costs and spam filters are lowering popularity.

TV– everyone hates commercials and cable is much more popular than networks

Having a Google Places account just become more important – Place search results will begin appearing automatically on Google when they predict you’re looking for local information and you will find a new link for places in the left hand search page.

The new enhanced listings

–Will have more information than typical organic results.

–They sometimes have pictures

–They sometimes show reviews

–They are linked to directions and maps

–In many cases they are above organic rankings.

20% of the searches on Google are related to locations as maps become the new yellow pages.

Maps are Mobile

–The winner will be Google in mobiles, Yahoo/Bing search alliance and Microsoft is in competition with Google.

–Google has been involved with the development of smart phones.

Google local is now Google Place Search

Google has been aggregating local information from the Yellow Pages and reviews from sites like City search and Yelp.

–Only 2% of those listings have been claimed by businesses in the US and Google is giving away a page on its site. This mean your clients do not have a website to be on the top of search locally.

This is how to get to the top and stay there

–Claim place page

–Have places page complete

–Picture, Video’s, coupons

–Citations

–Reviews

If you do all of these things in your business today you will be better than 95% of the local businesses out there and the competitive advantage you will have in your market with little to no cost to you. Allow me to help you implement your next strategic marketing plan focused on your niche. I will make the most of what you already have by analyzing your biggest strengths and exploiting your competition.

Timothy Little – Direct Marketing Consultant

Tim Little
1 (888) 889-0552

Service Description

Let me use my researched methods that have been proven to work, implementation know-how, and optimization expertise to boost your company’s marketing ROI and sales performance.

EXPERTISE

  • Ability to perform all list brokerage duties for clients, including providing thorough list research and recommendations
  • Back-end analysis, marketing metrics Google Analytics, Market Samuria generates revenue & interest via email marketing, SEO, SEM and social media
  • Can target local business landing pages on Twitter, Facebook, Google Places, Google AdWords and other social networks and track results from coupon offers
  • Accelerates sales by tying email campaign and website tracking to CRM system data
  • Creates and executes marketing strategies that support business goals
  • Lead generation and capture and marketing plan development

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One Comment on Local Mobile Marketing

  1. pawn shop scottsdale az on Fri, 6th Jun 2014 7:27 pm

    2. pawn shop scottsdale az

    Trying to Understand the Local Mobile Market? | Marketing List Broker

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