Coupon Marketing Is Hot!

May 4, 2011 by
Filed under: Direct Marketing Mailing 

Customers today are more value-conscious now than ever before because of the poor economy and the Internet.

The popularity of online couponing…

was recently confirmed in a shopper behavior survey by NCH, a global promotional marketing corporation owned by Valassis. The study’s highlights included the following:

More than 88 percent of consumers reported planning their shopping lists with coupons, up 10 percentage points from the pre-recession level.

Thirty percent reported using more coupons today than in the prior year.

Nearly one in three consumers reported being more careful about their coupons to the store.

On Monday it was announced that CouponNetwork.com, a website designed to help a fast-growing crowd of savings-focused shoppers connect with their favorite grocery brands and retailers online was launched.

In addition to regular printable coupons, Coupon Network is the exclusive online for YourBucks rewards are coupons for dollars off anything in the store.

About Groupon

YourBucks rewards

can be used to purchase anything in the store, there not subject to minimums or restrictions you can simply redeem a $2 YouBucks for a $2 item. This is exciting to shoppers because they can use them to save money on categories for coupons aren’t normally available like produce, meat and local products.

YourBucks coupons are printed on the cashier checkout when you buy groceries and the shopper tells merchants exactly what they want. The launch of CouponNetwork.com is the direct result of feedback from the online couponing community.

The new launch of these Websites is the direct result of shoppers telling merchants what they want. Customers are more value conscious now than ever. YourBucks provide them with the extra savings they are looking for, especially in the poor economy.

Facebook became the latest participant in the daily deals marketplace on April 26, according to a company blog post.

Users of the social network

can find deals by signing up for emails and notification updates. Consumers can also browse the deals tab of their individual home pages. And, of course, users can share deals with friends by posting purchased deals to their news feeds.

Allow me to help you implement

your next strategic marketing plan focused on your niche. I will make the most of what you already have by analyzing your biggest strengths and exploiting your competition.

Timothy Little – Direct Marketing Consultant

Tim Little
1 (888) 889-0552

Service Description

Let me use my researched methods that have been proven to work, implementation know-how, and optimization expertise to boost your company’s marketing ROI and sales performance.

  • Ability to perform all list brokerage duties for clients, including providing thorough list research and recommendations
  • Back-end analysis, marketing metrics Google Analytics, Market Samuria generates revenue & interest via email marketing, SEO, SEM and social media
  • Can target local business landing pages on Twitter, Facebook, Google Places, Google AdWords and other social networks and track results from coupon offers
  • Accelerates sales by tying email campaign and website tracking to CRM system.

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    Comments

    2 Comments on Coupon Marketing Is Hot!

    1. seo services new york on Sun, 22nd Jun 2014 10:38 pm

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